Google unveils the full Pixel 10 after initially hesitating

Google reveals Pixel 10 after leaks show a third camera on the rear.

: Google decided to unveil the Pixel 10 after leaks hinted at a third rear camera, speculated to be a telephoto lens. This surprise move echoes their approach last year with the Pixel 9 Pro. The revelation is ahead of the August 20 launch, where other products like Pixel Watch 4 might also debut. The Pixel 10 likely incorporates Google's AI advancements announced at the last Google I/O.

Google has taken the unusual step of unveiling the complete Pixel 10 design ahead of its official launch date. A video teaser on Google’s website showcases the base model in a muted grayish-blue finish, confirming it closely mirrors previously leaked renders—with the notable addition of a third rear camera, likely a telephoto lens. This early reveal follows a similar strategy to last year’s Pixel 9 Pro teaser, indicating Google’s ongoing shift to preempt leaks with controlled disclosures.

The full Pixel 10 lineup will debut at the “Made by Google” event scheduled for August 20, 2025, in New York. This year, the series will include four distinct models: Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL, and Pixel 10 Pro Fold. This marks Google’s most diverse Pixel family yet, suggesting an effort to compete more directly with Apple and Samsung’s broader smartphone ecosystems.

Specifications for the base Pixel 10 are impressive, featuring a 6.3-inch Full HD+ OLED display with a 120 Hz refresh rate and peak brightness between 2,700 and 3,000 nits. The device runs on Google’s new Tensor G5 processor, reportedly built on a 3nm process by TSMC, offering better thermal and power efficiency. Paired with 8 to 12 GB of RAM and storage options from 128 to 256 GB, it also houses a 4,700–4,970 mAh battery supporting fast wired charging and the Qi2 wireless standard.

The rear camera system includes three lenses: a 48 MP main sensor, 12 MP ultrawide, and a 10.8 MP telephoto lens. While some sensors may be lower-grade than those in the Pro models, Google is expected to leverage its advanced AI-driven computational photography to enhance results. The Pixel 10 continues to emphasize imaging as a core value proposition, especially in mid-to-high-tier segments.

A refreshed color lineup features Obsidian, Indigo, Frost, and Limoncello, replacing last year’s Porcelain variant. While overall hardware changes are evolutionary rather than revolutionary, the Tensor G5 and upgraded software tools—including better stabilization, macro focus, and AI-powered video editing—aim to refine the user experience. Pricing is expected to align with previous Pixel 9 tiers, with slight adjustments for the Fold and XL models.

Sources: The Verge, 9to5Google, Android Headlines, TechRadar

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