With Google in its sights, OpenAI unveils SearchGPT
OpenAI unveils SearchGPT to provide timely answers using web sources, challenging Google and Bing with location-based and citation-focused features.
OpenAI has launched SearchGPT, a search feature designed to deliver timely answers from web sources, accompanied by relevant links and photos. The interface is similar to ChatGPT and includes a sidebar for follow-up questions or related searches.
The feature also leverages user location data to enhance search accuracy and offers options for users to share precise location details. Initially available to a small group, SearchGPT is powered by OpenAI's GPT-3.5, GPT-4, and GPT-4o models and is seen as a potential challenger to major search engines like Google and Bing.
Amid controversies with AI-powered search tools on issues like plagiarism, OpenAI emphasizes SearchGPT's responsible deployment with clear attributions to publishers. They focus on maintaining a healthy ecosystem for publishers, ensuring that content owners have control over how their materials appear in search results.